Entries will be judged for:
- Innovative use of media
- Breakthrough communications thinking
- Tactical elements for solving marketing problems through media strategy
- Demonstrating sustained cross-cultural understanding of marketing issues
- Providing solutions worthy of world class standards
- Results
JURY:
An international jury has been formed with advertisers, agency, media and academic members representing various regions of the world.
Judges to date include:
- Chairman — Andrew McLean, President & Chief Client Office of Mediaedge:cia
- Scott Berg — Global Media Director of HP
- Nick Brien — CEO of MediaBrands
- Gretchen Parks — Director,
Citi Trust, Head of Marketing & Communications
- Mike Jarvis — International Media Director of Banner
- Linda Scott — Oxford University’s SAID School of Business
- Plus members of the Internationalist editorial team and board.
Judging will take place online. A point system, totaling 100, will be applied to the 5 entry criteria questions.
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