Entries will be judged for:

  • Breakthrough communications thinking
  • Tactical elements for solving marketing problems through a digital strategy
  • Demonstrating sustained cross-cultural understanding of marketing issues
  • Providing solutions worthy of world class standards
  • Results
  • Suggested length to each question is no more than 400 words.

JURY: An international jury has been formed with advertisers, agency, media and academic members representing various regions of the world. 

Mike Jarvis of BANNER, London is this year's Jury Chairman.